Organizations that provide services such as sales, consulting, implementation, or support, preferably in the cloud space, and understand the economics of selling cloud products, are best suited to become Freshworks partners.

Partners advance from one tier to another based on their performance in sales and certification achievement.

You can attend the basic and advanced product training sessions to learn about our products. You can also take a look at video tutorials, presentations, and other course materials to understand our product(s) better.

If you are a Freshworks Preferred Solution Partner or an Authorized Solution Partner, you will automatically be listed in the Freshworks Partner Directory.

No, you are not required to sign up separately for each country.
Sign up once and your onboarding manager(s) will discuss the regions with you.

Lead registration is mandatory to easily qualify and approve leads, and manage deals. It also helps your onboarding manager track partner progress throughout the deal and evaluates performance internally at Freshworks.

You can register a lead through our CRM and the lead created will be assigned to you.

A lead is assigned to a partner for a period of 45 days. However, please note that an outbound lead can only be registered under the partner’s name after approval from the channel manager.

Marketing material will be shared with you at the time of onboarding. Partners in other advanced tiers are given access to different marketing materials that their onboarding manager will share with them. 

Please note that discounts can be offered to prospects only after approval from your onboarding manager/channel manager.

The enablement period lasts 1-2 months for basic and advanced product training and certifications. These certifications are foundational and are required for all resources. There are also role-specific sales, implementation, and developer training and certification.

Yes. Please contact your onboarding manager who will share the necessary resources with you. 

Marketing support for partners varies according to the tiers partners are currently at and changes as they grow. It may include access to logos, competitor battle cards, brochures, campaign templates, market development funds, etc.

Yes. We provide expert designated product certifications for our Freshworks suite of products. 

Yes, a single individual can hold multiple certifications, as long as the absolute number of certifications required are met by the partner organization for the designated tier. For example, to maintain their platinum status, a partner needs 3 sales foundation level certifications and 3 product advanced certifications. Among the 3 sales foundations, there can be some who can also take the Advance product certifications. We allow this.

Freshworks provides technical and marketing support for all partner tiers. However, Freshworks expects the partner to provide L1 support for their customers and will help out wherever necessary.